Anastasiia Baranchikova

I have been working with ASO for four years, optimizing both apps and games. I have excellent knowledge of the App Store and Google Play algorithms and worked both with emerging apps and huge well-established brands. * Creating culturalized custom pages for USA, Europe, Asia, LatAm, and Saudi Arabia * Managing the ASO team of 5 people * Trying all the interesting stuff: GNL, Custom listings, tags, ASA, LiveOps, Apple Events, in-apps promotions, etc * Doing hands-on ASO: strategy, keywords, visuals, soft launches, translations, A/B tests * Preparing reports for management and explaining to other departments why ASO matters