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Alexandra Kulachikova
Free test session

Study price

First session -25%
24$/ hour
Session with mentor
32$/ hour
5 sessions pack -5%
31$/ hour
10 sessions pack -10%
29$/ hour
15 minute test
Free
Extra services
1 week messaging
239$
Remote project review
Depends on complexity
Eligible for payments via wire transfer How it works?

Alexandra Kulachikova

Белград, Serbia / GMT+02

Principal Product Manager ex-Google, Yandex, Avito, Semrush, Skyeng

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7
Sessions complete

Senior Product Manager and Team Lead with experience in creating and scaling B2B SaaS and analytical products in the AdTech, MarTech, EdTech, and HRTech sectors. Over 17 years of experience with data-driven products handling high data loads (1B+ events), process automation, and enterprise-level integrations (Google, Yandex, Semrush, N.Rich, Skyeng). Strong expertise in data analytics, monetization, and product growth, as well as in managing teams of analysts, developers, and marketers. 🏆 My areas of expertise: * Launching high-traffic B2B products with complex integrations from scratch * Expertise in creating predictive analytics systems, content and behavioral classification for optimizing marketing, communications, and decision-making. * Building collaboration between development and business, reducing time-to-market more than 30% * Leading a cross-functional team (Dev + DS/DE/DA + marketing&sales) of up to 20 people

UX Figma JTBD Userflow SQL MVP Product analysis Customer Journey Map Prepare tech keynotes Kanban Scrum Interviews Team motivation Analytics Product Management Business analisys Marketing SEM Google ads Google analytics Yandex Metrics Yandex Ads Project portfolio management Remote Team Team knowledge management Requirements Management Jira Career Development Unit economics Customer experience Financial modeling Product metrics Product strategy Marketing: strategy Marketing: processes Marketing: tracking PPC Public speaking Startup: marketing Startup: launch Startup: tracking BPMN Confluence Lean B2B sales EdTech AdTech User Story Marketing: research Marketing: competitor analysis Marketing: мarket assessment Testing product hypotheses Marketing: segmentation Marketing: persona Career: job hunting Career: resume building Career: Linkedin Email Marketing CRM Marketing Strategic planning Marketing Audit SWOT Miro UX: competitor analysis UX: usability audit UX: scenario development UX: surveying Targeted advertising: VK Targeted advertising: Facebook Business processes Google Tagmanager ИИ/AI Low-code No-code Data Analytics ChatGPT OKR setting up team processes datalens AppMetrica KPI и OKR Прототипирование Ценностное предложение Delivery managment CJM Карьерное консультирование Анализ конкурентов Маркетинговые исследования Оценка рынка Исследование и сегментация ЦА Direct-маркетинг Стратегический маркетинг Операционный маркетинг Партнерский маркетинг Маркетинговая аналитика B2B-маркетинг Сегментация клиентов Юзабилити аудит Senior Product Manager LLM (large language models) Cобеседование на английском языке Трудоустройство в зарубежные компании GA4 Amplitude SEMrush HubSpot Hotjar Яндекс Директ Linkedin Трекшен проектов/стартапов СХ Аналитика BI-системы Marketing Communication AI-Analyze

🤝 Can help with

Поможетновичкам обучающимся самостоятельно прошедшим курсы Junior Middle Senior C-level Lead разобраться с проектомпрокачать навыкисобрать портфолиоподготовиться к собеседованиюсоставить карьерный планс выполнением тестового заданияпройти обучение по программес выполнением рабочей задачи
  • Team: * Forming the structure of marketing and product teams. How to create a dream team that runs like clockwork.
  • Team: * Hiring, Job Descriptions, and Onboarding. How to plan for hiring, define responsibilities, and organize onboarding for new hires.
  • Team: * processes within and between teams. How to organize team processes and integrate them into company processes to deliver products faster.
  • Team: * Scrum and Kanban frameworks. How to apply Agile to your work, what to choose, how to manage projects in Jira and similar tools.
  • Team: * Team development strategy. How to develop team members to solve business problems more effectively and reduce turnover.
  • Decision Making: * Prioritization Frameworks. How to choose features for development and avoid mistakes
  • Decision Making: * Unit Economics and Financial Models. How to calculate PnL and what to remember to avoid an unexpected cash flow
  • Web and mobile analytics: how to set up and use Google Analytics, AppsFlyer, Yandex.Metrica, AppMetrica, Google Tag Manager, and Amplitude. Complete web and mobile analytics training from beginner to advanced. Consultations on setup, integrations, and reporting.
  • AI-powered prototyping and documentation: how to create and test prototypes quickly and affordably. Vibecoding AI agents, bots, landing pages, and creatives.
  • Marketing Strategy: How to research the market and create a plan that Will actually bring you customers.
  • Market, target audience, and competitor analysis: how to find a niche and how to do it using AI.
  • Building a continuous research process. How to integrate research into development and promotion processes. Which approaches to use, and which research will be helpful in certain situations.
  • Career Track: CV Packaging
  • Career Track: optimization of a LinkedIn account. How to make your LinkedIn profile visible to employers.
  • Mock interview: I'll help you prepare for screenings and questions from hiring managers.
  • Test assignment review for product managers and marketers

💻 Work experience

February 2025 — October 2025

Department of Information Technology Moscow CitySenior Product Manager

March 2023 — February 2025

SkyengHead of marketing analytics

June 2022 — July 2023

N.RichProduct Manager

May 2020 — May 2022

SEMrushProduct Manager

January 2020 — May 2020

AvitoProduct Marketing Lead

January 2016 — December 2019

YandexHead of Product marketing

September 2013 — December 2015

GoogleProduct marketing manager